Bernard Marr

Bernard Marr is a consultant, writer and leading voice on the strategic use of technology in business. Both as an advisor and via his online content, Bernard helps leaders understand and navigate the trends shaping the future of their industry, from the impact of artificial intelligence and data strategy to digital transformation and trends in the future of work.

The author of more than 20 books, Bernard’s writing takes complex technological shifts and translates them into practical, accessible insights that help organisations to adapt and lead in a rapidly changing world. His books include Generative AI in Practice, AI Strategy, Future Skills, Data Strategy, and Business Trends in Practice, which won Business Book of the Year. A regular contributor to Forbes magazine, and other business publications around the world, as well as publishing his own newsletter and podcast, his insights are shared with millions every month.

Bernard has worked with and advised many of the world’s leading companies and institutions, including Amazon, Microsoft, Google, Shell, Accenture, AstraZeneca, HSBC, Walmart, the Bank of England, the NHS, NATO, and the United Nations. His work focuses on helping leaders set clear priorities to future-proof their organisations through data, emerging technologies and cultural transformation. With relatable stories, real examples and jargon-free language, Bernard simplifies complex ideas and enables organisations to look at the future with clarity and confidence.