Ian Smith And Sir Brian Bender

Until recently, SIR BRIAN BENDER was Permanent Secretary to Lord Mandelson at the Department for Business, Enterprise and Regulatory Reform. Brian has overseen BERR’s efforts to help business weather the recession and prepare for recovery. Amongst other themes he will address the challenge for both public and private sectors to achieve more with less, and the leadership lessons learned from managing crisis.

IAN SMITH was head of Oracle UK, Ireland and Israel. As Larry Ellison’s most successful MD, he secured the single biggest deal in Oracle history – for $650m. Amongst other roles, he now serves as President of the Institute of Customer Service. Ian explains how technology should not be used to automate ancient processes but to help re-invent them, and to free individuals to improve the customer experience.